Simply 4 months in the past, Israel transport options firm Gett bought its London operations to US ride-hailing app Lyft. This successfully ended its official journey outdoors of Israel, after additionally working in Russia and the US. Nonetheless, this week Gett marked a renewed, barely totally different return overseas when it launched a service for reserving rides abroad for fee straight from the app – aimed primarily at Israeli clients. The service has already launched in 25 nations, together with the US, Italy and Spain, and is scheduled to increase to greater than 70 nations later.
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This transfer is a part of a broader development that has been going down within the firm lately. Gett CEO Mark Oun tells “Globes,” “Through the years, Gett has raised virtually a billion {dollars}, Anybody who raises a billion {dollars} needs to be in a a lot greater place. So at first, a whole lot of the cash went into totally different locations on the earth, and we thought of establishing what we arrange right here.
“However afterward, we realized that this battle prices some huge cash. We realized that our market is right here in Israel, and right here we are able to create worth. From right here, we exit and create worth for Israelis overseas as nicely. And for that, you do not want a billion {dollars}. When the know-how is just not good, then you need to go from nation to nation and join the drivers. We’re not there anymore. With a comparatively small finances, we created a platform that may join native suppliers from all instructions. There isn’t a different firm that manages to launch a product in 70 nations with the push of a button. With the present change, a buyer will have the ability to enter the app from overseas, order a taxi in Hebrew, and see the value in shekels. Even if you go away the nation, I am nonetheless with you.”
Printed by Globes, Israel enterprise information – en.globes.co.il – on August 20, 2026.
© Copyright of Globes Writer Itonut (1983) Ltd., 2026.
