Neurotags combines anti-counterfeiting, supply chain tracking and consumer engagement into a cost-effective AI driven, data-rich platform
PALO ALTO, Calif., Nov. 12, 2018 /PRNewswire/ — Neurotags, Inc (“Neurotags”) announced today that it is beginning sales of its solution in North America, focusing on four initial markets: Consumer goods, pharmaceuticals, alcohol, and cannabis. Neurotags anti-counterfeiting solution uses patent-pending, AI-based algorithms to cost-effectively protect brands from rampant counterfeiting; a global epidemic that is approaching $2 trillion.
“In addition to its bulletproof counterfeiting benefits, Neurotags offers brands a simple way to connect with their retail customers through their smartphones without the need and hassle of downloading an app. This friction-free marketing capability provides an invaluable connection, producing broadened customer loyalty, automated analytics and boosted sales,” according to Harvey Bondar, President, Neurotags North America.
Neurotags is the creation of 2 Silicon Valley entrepreneurs with experience gained developing solutions for Google, Amazon, eBay, Yahoo, and Paypal. According to co-founder, Nitin Gupta, “We merged three pressing needs into a simple, cost-effective solution. Adding Neurotags to any product’s packaging assures consumers of the authenticity of the contents, provides bullet-proof supply chain tracking and provides manufacturers with a vehicle to connect with their retail buyers, regardless of the channel of distribution used.”
Neurotags will be in attendance at the upcoming MJBiz conference in Las Vegas, November 14-16, 2018
ABOUT NEUROTAGS, INC.
Neurotags team of passionate engineers, security experts, marketing and sales people want the “World to be free of Fakes and Counterfeits.”
The Neurotags team has previously worked in companies such as Google, VISA, Amazon, eBay, Yahoo, and Paypal. The team understands how to deploy technology to neutralize counterfeiters by using AI for anomaly detection to catch fakes before they proliferate.
Neurotags uses algorithmically coupled codes(tags) directly printed or attached to manufacturer products.
A customer simply scans the code with their native smartphone camera to authenticate a product’s veracity. In the process of doing this, warranty registration or consumer incentives drive the collection of consumer contact information.
Harvey Bondar – President, Neurotags North America – Harvey@neurotags.com – 650-544-6554